The song – the fourth to have been revealed ahead of the release of new album The Peace And The Panic, which drops on Friday August 18 – premiered on Daniel P Carter’s Radio 1 Rock Show. Now its video is out there for everyone to soak in, its sweet-shop shades – nobody else getting Parma Violets vibes? – contrasting pretty sharply with frontman Ben Barlow’s peroxide locks.
In Bloom is another illustration of the five-piece’s evolution, as they approach the release of their third album. From fizzy debut Wishful Thinking to the summery sounds of Life’s Not Out To Get You, to this: something, dare we say it, more mature from the band, and definitely deviating from the expected.
Of In Bloom, Barlow says: “It was the first piece of music we wrote for the new album, and it kickstarted the whole creative process. Originally it was to be purely acoustic, and over time we built it out into a full-band song. In many ways, it set the bar and tone for the rest of the album. It’s pretty down-tempo for us, yet it builds and climaxes in one of my favourite arrangements we’ve ever created.”
And said album, produced by Mike Green (Paramore, Pierce The Veil), can be pre-ordered here.
Neck Deep tour the UK as follows:
August
25: Leeds Festival, Lock Up Stage
27: Reading Festival, Lock Up Stage
October (w/ As It Is, Real Friends, Woes)
4: Belfast, Mandela Hall
5: Dublin, Workmans Club
7: Newcastle, o2 Academy
8: Glasgow, o2 Academy
9: Nottingham, Rock City
11: Norwich, UEA
12: Cardiff, Great Hall
13: London, o2 Brixton Academy
14: Manchester, o2 Apollo
Words: Mike Diver