New Rough Trade record store set to open on London’s famous Denmark Street

A new branch of Rough Trade is set to open next month on London’s iconic Denmark Street.

The road – which is an incredibly important place for the music industry, and was once known as the capital’s equivalent of Tin Pan Alley – will be getting a new addition in mid-October, with two floors of vinyl, books, clothing, merchandise and ‘limited edition one-offs’ for fans.

“We are thrilled to bring Rough Trade to London’s iconic Denmark Street, a location that holds such a profound place in the city's music history,” says Lawrence Montgomery, Managing Director, Rough Trade UK. “Our new store will house an extensive selection of curated vinyl across all genres, as well as a specialist book selection and exclusive merchandise.

“With its rich heritage and ongoing legacy, Denmark Street is the perfect setting for our next chapter, fostering its own unique community, while also offering all the vibrancy and expertise customers have come to expect when visiting Rough Trade. We look forward to welcoming music fans to explore, discover and celebrate music and culture, continuing our tradition of being more than just a record store.

Philip O’Ferrall, CEO Outernet Global, adds: “I am very proud to have such a famous and well respected name come to Denmark Street. It is so fitting and continues our mission to honour and enhance the musical legacy of this area. Denmark Street has benefitted from the increased footfall the Outernet District has created and Rough Trade’s arrival will see fans coming to buy music of all genres in a welcoming and inclusive environment.”

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